Hero image for PUBG

PUBG

PlayerUnknown's Battlegrounds (PUBG) is a game that revolutionized the Battle Royale genre. I was tasked with creating the logo design and branding for the game, as well as assisting with digital and social assets during the launch of the game.


I worked closely with the development team to design a logo and visual identity that conveyed the game's fast-paced, competitive nature. The minimalist and bold approach resulted in an instantly recognizable logo and branding that contributed to PUBG becoming the fifth best-selling video game ever, with over 75 million units sold.

Client:

Krafton

Agency:

Mister Jacob

Project Type:

Logo Design

,

Branding

Role:

Graphic Design

Art Direction

PUBG image
PUBG image
PUBG image
PUBG image
PUBG image
PUBG image

75 million units sold

$1.5 billion in revenue

5th best-selling game 

50 million daily players

© Mister Jacob 2026. All rights reserved.

© Mister Jacob 2026. All rights reserved.